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RJ New Designs is always launching new sites and coming up with new ways to help our clients achieve their very best.

7
May

Charter Boat Port Douglas

The internet is competitive. Give your business the edge by choosing a web developer who delivers the advice and expertise you need, to maximise your presence and return on investment.

RJ New Designs delivers tailor made solutions, ensuring our customers fulfil their online business potential. We are results orientated.

When our customer ABC Scuba Diving contacted us about expanding their website and marketing activities to promote charter boat operations, we prepared a proposal and solution to deliver best outcomes. The end result is the new Charter Boat Port Douglas website.

Charter boats is a competitive industry, on and offline. To maximise traction and search engine performance for these key terms, we wrote and developed a tailor-made charter boat website for our customer.

The new site complements their existing site, reinforces their brand and provides greater real estate for them in the online environment, which will result in greater views and enquiries.

There’s a few elements to this project. ABC Scuba Diving Port Douglas already have a main site, proudly designed and developed by RJ New Designs. This site was written and built to promote their Port Douglas Outer Great Barrier Reef dive and snorkel tour business. It ranks well and generates great leads, enquiries and conversions.

Rather than try to adapt this main site to also rank for charter boat operations, we suggested creating a new site specifically for this market. This ensures the main site does not lose traction with its current audience, while providing the business with a platform to reach their new target market.

The Charter Boat Port Douglas website has been written to specifically target the charter boat market. The site structure and navigation has been prepared to target this market, providing key information and highlighting this operator’s point of difference.

To create brand consistency and achieve cost efficiencies, the Charter Boat Port Douglas website was created using the design and coding already established for the main ABC Scuba Diving Port Douglas website.

The new Charter Boat Port Douglas website is a fully customised, responsive WordPress website. This provides our client with an easy to use Content Management System and a website that performs well on mobile, desktop and laptop devices. It integrates with an external ecommerce platform, to facilitate secure online payments.

RJ New Designs is brand focussed. We work closely with clients to develop suggestions and proposals to maximise their return on investment. To get the internet working for your business, contact RJ New Designs today on phone 4041 0776 or email info@rjnewdesigns.com



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